I tried to register an account at adCenter using Firefox but I got an error that Mircosoft adCenter does not currently support the browser I am using. Hmmm… Microsoft is playing dirty. But anyways, it is always good to see some competition in online advertising. Honestly, those Google Ads are starting to look boring. Almost 90% of the sites I visit these days have an Adsense on them.
A BUG/ERROR AT adCenter SIGN UP PAGE: How sad.
UPDATE: I just tried to sign up for an account using Internet Explorer 7 and I got bugs or something. How discouraging. Google’s Beta programs never had these problem — at beta stage even! To make the story short, I could not sign up because I get an error in the “Country Listings”. I could not select a country, instead I am shown “ENRROR_ENTITY_HAS_PROBLEMS_IN_LISTING”. Aside from that, it took about a full minute to load the sign-up page — probably caused by the bug. I tried refreshing the page, but still it didn’t load well. For god sakes, it is a sign-up page. MS should know better to fix it!
Here is the story I found on The Seatle Times.
Microsoft today is launching its adCenter online advertising system in the U.S., and will now compete directly with Google and Yahoo! in selling ads on the Web.
The official announcement is coming this morning when Chief Executive Steve Ballmer addresses the company’s Strategic Account Summit, a wide-ranging two-day event that on Wednesday included an unusual onstage interview of Chairman Bill Gates that touched on his private and professional life.
Over the past year, Microsoft has been slowly weaning itself from Yahoo!, a rival that it had hired to serve advertising alongside the Redmond company’s Web search results. Now, Microsoft will be working directly with advertisers.
AdCenter will give advertisers sophisticated information about consumers, including their location, age, gender and sometimes, their level of wealth. That’s more than what Google and Yahoo! offer, said Joe Doran, senior director for monetization in Microsoft’s MSN ad-planning group.
The service will also allow advertisers to choose specific times of the day or week in which their ads would be displayed.
“It’s a clear differentiation for us,” he said. AdCenter will not give any information that can allow advertisers to personally identify a person, he added.
Microsoft earlier launched adCenter in Singapore and France, and for the past nine months it has run a pilot program in the U.S. with 6,000 customers.
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